Rumor has it that another Apple TV 4K update is coming; we say “why?”

It wasn’t until late last year that it launched a new version of the Apple TV streaming box, and it looks like Apple is already planning a quick successor to the best streaming box around.

According Mark Gurman’s serial leaker’s Apple report for Bloomberg (opens in a new tab)the company is preparing an improved Apple TV box with an improved processor, which is expected to go on sale in early 2024.

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